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Greenwashing corporate communications is slowing climate progress

Corporate Knights

The silence and half-truths – commonly referred to as green blushing and greenwashing – are slowing climate progress. Similarly, fashion brand H&M received serious public backlash and a slap on the wrist by Norway’s consumer watchdog in 2019 when its Conscious Collection of “sustainable” fashion was called into question.

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Canada’s new greenwashing ban rattles fossil fuel industry

Corporate Knights

That pre-emptive action is proof of that which activists in Canada say has long been in plain sight: greenwashing is rampant in the fourth-largest petroleum-producing country in the world – but will new legislative ammo effectively tackle it? That includes the kind of proof that companies will have to give to the public about their claims.

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How a new wave of lawsuits is targeting airline "greenwashing"

Corporate Knights

A wave of anti-“greenwashing” litigation is seeking to hold major players in the aviation industry to account for sensational claims of being sustainable, low-carbon or contributing to net zero. Why greenwashing? The rise in greenwashing litigation can in part be attributed to the relative ease with which cases can be brought.

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U.S. sustainable investing assets plunge by more than US$8 trillion

Corporate Knights

trillion at the end of 2019, according to a new report from the US Forum for Sustainable and Responsible Investment (US SIF). trillion in total assets in 2019. But as assets grew, sustainable finance has attracted a growing chorus of critics accusing the industry of greenwashing. trillion at the end of 2021 from US$17.1

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Greenwashing Cases Fall for First Time in Six Years as Regulatory Scrutiny Builds: RepRisk

ESG Today

The report found a 12% decrease in the number of companies associated with greenwashing risk in the year ending in June 2024, signalling a significant shift in corporate behavior, according to RepRisk, with the number declining for the first time since 2019. Alternatively, greenwashing cases increased slightly in the U.S.,

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EU ‘green’ label for gas and nuclear sparks sustainable investing crisis

Corporate Knights

Back then, some members of the SIO, the precursor to today’s Responsible Investment Association (RIA), felt the lack of a sustainability label placed the industry at risk of greenwashing. The fear 20 years ago that a green investment label could itself enable greenwashing is now playing out two decades later in Europe.

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New report shows $200-billion drop in responsible investing market share in Canada

Corporate Knights

A new report says that trend has reversed itself in the last two years, as the industry struggles to respond to allegations of greenwashing and a tougher regulatory environment. . trillion in total assets in 2019 to 47% of $6.4 welcomed this reclassification, saying it will help bring an end to industry greenwashing. .