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Nora’s Digitalization Challenges: What the MSE Sector Can Learn From the Digital Journey of a Woman Entrepreneur in Peru

James Militzer

The story of Nora’s family business highlights, among other things, the importance of women’s role as a driving force for digitalization. In this process, it is noteworthy that face-to-face assistance, when combined with remote support, helps to reinforce the confidence of new users. Photo courtesy of Fundación Capital.