2022 Carbon Offsets Greenwashing 
Corporate Knights
MAY 17, 2023
Back in 1986, an ecologist on a research trip to Fiji reportedly coined the term “greenwashing” in an essay critiquing a beachfront resort’s towel reuse policy. Four decades later, greenwashed marketing claims, did not, it turns out, come out in the wash. The agency only issues greenwashing fines only every few years.
GreenBiz
MARCH 22, 2021
body, set a course for airlines to offset emissions of international flights above a 2019-20 baseline. The pandemic led ICAO to scale back the program, CORSIA (for Carbon Offsetting and Reduction Scheme for International Aviation), to make it easier for airlines to comply. It’s not just passenger carriers.
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ESG Today
MAY 31, 2023
The lawsuit comes as companies globally face increasing scrutiny of their environmental sustainability claims, with consumers and regulators increasingly on the lookout for greenwashing, or claims that exaggerate or misrepresent the impact or sustainability profile of products and business operations.
Corporate Knights
APRIL 18, 2024
In 2023, we purchased carbon offset credits from 16 projects that neutralized approximately 7% of our Scope 3 emissions,” Maple Leaf spokespeople tell Corporate Knights – specifically for products that carry the “carbon zero” marketing label. But by 2022 the narrative had shifted.
ESG Today
FEBRUARY 21, 2024
The European Council announced that it has adopted a directive aimed at protecting consumers from misleading green claims and other greenwashing practices, including banning unverified generic environmental claims such as “environmentally friendly,” or “biodegradable” and those based on emissions offsetting schemes.
Corporate Knights
OCTOBER 24, 2022
As an example, he points to Big Time, the 2022 album by singer/songwriter Angel Olsen. Aiming to create a carbon-negative album release, they calculated the “cradle-to-grave” carbon impact of both a CD and vinyl LP from manufacturing to shipping, from its life in a fan’s stereo to its likely afterlife in a landfill 100 years from now.
3BL Media
AUGUST 2, 2023
The voluntary carbon-offset market is rapidly evolving and is expected to grow to around $250 billion by 2050 from only $2 billion in 2020. With transparency and accountability as the foundations of ESG investing, it is paramount that sponsors demonstrate that their investments are in fact green and not greenwashed.
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