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How academics are getting to grips with corporate greenwashing

Environmental News Bits

The Greenwatch Project, which launched last year, is developing artificial intelligence-based methods to detect greenwashing, in order to improve the measurement of progress towards the UN’s Sustainable Development Goals (SDGs). Read the full story in The Irish Times. Read more →

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ESG isn’t a scam. Here’s why.

Corporate Knights

Profit maximization is still the end goal, so sustainable investors need to expect greenwashing and do their homework before buying in. We need rigorous academic research to back up our claims. These comments also show that there is a massive skills gap in the sustainable investment industry.

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AllianceBernstein: How Impactful Are Your Munis? Five Questions To Ask Your Manager.

3BL Media

But their approaches could be other forms of ESG investing in disguise—some just greenwashing or social washing—or they don’t have the roadmap, experience and resources to meet your impact goals. Expect thoughtfulness and experience, which can make all the difference between greenwashing and meaningfully uplifting under-resourced communities.

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Regulators Turn to Tech to Tackle Greenwashing

Chris Hall

FCA-hosted TechSprint aims to harness technology innovation to outpace adverse impacts of greenwashing in financial services. At yesterday’s culmination of the Global Financial Innovation Network’s (GFIN) first Greenwashing TechSprint , awards were presented based on different criteria.

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Green building labels need a renovation

Corporate Knights

In some instances, they may amount to so-called ‘greenwashing’ with consumers effectively being deluded into thinking their ‘energy efficient’ home represents a better outcome for the environment.”. Thousands of structures that earned high EPC ratings were still emitting lots of carbon due to shortcomings in the ranking system. “In

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Ralph Nader shares the secrets to success of 'rebel' CEOs

Corporate Knights

How they operate in a very autocratic top-down manner, they sup- press free speech in their companies, and engage in the mistreatment of workers and consumers and greenwashing of environmental issues. There’s a lot of exposés about how bad so many CEOs of major corporations are these days.

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Defining Purpose: Any Road Will Take You There, If You Don't Know Where (or Why) You're Going

3BL Media

Greenwashing : Conveying the impression of sustainability or being environmentally friendly to take advantage of the “halo” effect that such actions bring to a company. Investopedia notes that greenwashing is “considered an unsubstantiated claim to deceive consumers into believing a company’s products are environmentally friendly.”