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‘Carbon neutral’ and ‘net-zero’ claims face global greenwash crackdown

Corporate Knights

Back in 1986, an ecologist on a research trip to Fiji reportedly coined the term “greenwashing” in an essay critiquing a beachfront resort’s towel reuse policy. Four decades later, greenwashed marketing claims, did not, it turns out, come out in the wash. The agency only issues greenwashing fines only every few years.

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Cooking the books: The magical math of ‘climate-friendly’ meat

Corporate Knights

The world’s biggest meat-packers have announced net-zero targets, as the industry tries to reassure the public that despite the urgency of the climate emergency, there’s no need to cut back on our burgers and steaks. The post Cooking the books: The magical math of ‘climate-friendly’ meat appeared first on Corporate Knights.

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Court Greenlights Greenwashing Case Against KLM

ESG Today

A legal action filed by Dutch campaigners with greenwashing claims against airline KLM has been given permission to proceed to a full hearing by the District Court of Amsterdam. Hiske Arts, campaigner at Fossielvrij, said: “Today’s ruling rightly confirms that climate organisations have a place in combating greenwashing.

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How Big Oil's spin doctors are influencing influencers

Corporate Knights

From Kyoto to TikTok Over the last half-century, Big Oil’s spin doctors have used every trick in the book to keep the public on side. Cancelling oil industry greenwash There’s a growing consensus that the PR companies involved in greenwashed campaigns need to be held to account. But efforts are ramping up to shut it down.

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Is the green tourism industry truly sustainable?

Corporate Knights

In the green building industry, net-zero is a building that produces as much energy as it uses. Hilton claims it will be the first net-zero hotel in the United States. For those of us focused on the climate crisis, there’s a higher bar, to have a building that doesn’t use any fossil fuels.

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Fired up: Meet 30 youth leaders sparking change

Corporate Knights

Julien Beaulieu 29, Gatineau, QC law lecturer, Université de Sherbrooke Almost half the world’s largest corporations have pledged to go net-zero, but far too many of them are “climate-washing,” Julien Beaulieu says. Robert Raynor 27, Toronto net-zero coordinator, TAS Toronto, like many Canadian cities, is in a housing crisis.

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ESG Today: Week in Review

ESG Today

This week in ESG news: Deloitte study finds over 70% of companies have abandoned M&A deals over ESG concerns; CDP launches new sustainability reporting platform; EU regulators call for action on greenwashing in financial sector; H&M warns against use of carbon credits in corporate net zero plans; Climeworks unveils carbon removal tech breakthrough; (..)