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Cooking the books: The magical math of ‘climate-friendly’ meat

Corporate Knights

As Tyson’s VP of fresh meats marketing told Progressive Grocer magazine, “We are trying to be upbeat and different, with something that speaks definitively to [millennial and Gen Z consumers].” And Tyson isn’t the only one banking on planet-friendly meat to keep consumers coming back to the butcher.

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Concerns about credibility of carbon offsetting schemes expressed in UK environmental services survey

Envirotec Magazine

While almost a third of those questioned (33%) believed carbon offsetting is a viable strategy for achieving net-zero emissions, just 37% have employed it as a strategy to reduce their businesses’ environmental impact. The full report and survey findings can be downloaded here.

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The music industry changes its tune on climate change

Corporate Knights

Aiming to create a carbon-negative album release, they calculated the “cradle-to-grave” carbon impact of both a CD and vinyl LP from manufacturing to shipping, from its life in a fan’s stereo to its likely afterlife in a landfill 100 years from now. We want them to understand the severity of the emergency we’re all facing.”.

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Most companies buying carbon credits are not greenwashing

Environmental News Bits

Read the full story in Time Magazine. Today, we understand what “greenwashing” looks like: A company makes a deceptive claim to appear more environmentally friendly and mislead consumers. All … Continue reading Most companies buying carbon credits are not greenwashing This has been going on for decades.

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Mythbusting sustainable business practices

Envirotec Magazine

There are no risk-free options, especially in such a maturing sector where our understanding of carbon offsetting and reduction is constantly evolving. You need consultants or brokers to help you buy ‘the right’ offsets. Buying carbon offsets is a challenging and alienating experience.

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Defra funds project to sequester carbon in peatlands of the Falklands

Envirotec Magazine

The outputs will inform the feasibility of carbon offsetting opportunities (in which buyers can invest in projects that reduce carbon emissions to offset their own) here in the Falklands. This is critical to ensure robust deliveries and avoid ‘greenwashing’ projects.”

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Diverse forests hold huge carbon potential, as long as we cut emissions

Envirotec Magazine

While this study elevated a discussion about the role of nature in fighting climate change, it also raised concerns around the adverse environmental impacts of mass tree plantations, carbon offsetting schemes, and greenwashing.