Success through Collaboration
Daniel Burrus
NOVEMBER 21, 2017
If there’s one industry that stands out as a bastion of secrecy and cutthroat competition, it’s pharmaceuticals. So what in the world were GlaxoSmithKline and Pfizer thinking when they partnered in the development of new HIV medications? For that matter, what was Pfizer up to with sharing its anticoagulant Eliquis with Bristol-Myers Squibb? Some Ways to Make Collaboration Work.
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